The festive season in India goes for both, companies and consumers when it comes to shopping. Xiaomi India has recently announced its success in the ongoing sale named “Diwali with Mi“.
Xiaomi has managed to sell over 2 million smartphones in just 5 days of the festive sales across Mi.com, Amazon’s Great Indian Shopping Festival, Flipkart’s Big Billion Days, and offline channels.
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When compared to last year, Xiaomi recorded a 10x growth in the premium segment of above Rs. 20,000. This turned possible due to the low rates offered as a part of the ‘Diwali with Mi’ initiative.
The reports show that the newly launched Xiaomi 11 Lite 5G NE and the smartphones belonging to the Mi 11X series received the most demand in the premium segment. Affordable phones such as Redmi Note 10S, Redmi Note 10 Pro, and the Redmi 9 series also helped Xiaomi reach the milestone.
Marking the occasion Raghu Reddy, Chief Business Officer, Mi India said, “We thrive on offering products that are driven by technological innovation underpinned by great design that can help enhance the consumer’s product experience, lifestyle, and overall well-being.”
“Achieving such milestones helps us to push the boundaries of technological innovation and elevate the consumer’s smartphone experience with every product,” he added.
This #DiwaliWithMi our lanterns will glow brighter, festivities will be louder & our happiness will know no bounds.
2,000,000 #Xiaomi Fans chose to make us a part of their lives during this #DiwaliWithMi sale till date!
It's You & Mi, always. #NoMiWithoutYou pic.twitter.com/aUDcR89uFr
— Xiaomi India – #DiwaliWithMi (@XiaomiIndia) October 6, 2021
