According to the latest data released by Counterpoint, the revenue of the Indian smartphone market will surpass US$38 billion in 2021, a year-on-year increase of 27%. Shipments will increase by 11% year-on-year to 169 million units in 2021.
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In terms of specific share, Xiaomi (including POCO) leads the market with a 24% shipment share, and the brand’s share in the high-end market has also reached an all-time high. Moreover, Samsung, with 18%, recorded its highest-ever retail ASP in 2021. The brand is in the leading position in the price range of 20,000-45,000 Indian rupees.
In addition, Vivo accounted for 15%, realme accounted for 14%, and OPPO accounted for 10%. In the fourth quarter of 2021, realme grew strongly, gaining a market share of 17%, which is very close to Xiaomi’s 21% share.
Furthermore, OnePlus will achieve the highest ever shipments in India in 2021 and lead the high-end market.
In 2021, India’s 5G mobile phone shipments will increase by 555% year-on-year, with Vivo ranking first with a 19% share. Among the top five brands in 2021, realme is the fastest growing brand. It took second place for the first time in the fourth quarter of 2021.
(via)
