Later the last month, we have seen, Xiaomi hits the third position in the global smartphone market and fifth in the Chinese market. Meanwhile, the new report claims that Xiaomi’s handsets have always been the hottest in the Indian markets.
Moreover, a few days ago, the US technology market research company IDC released a report on the Indian smartphone market for 2020. As per the report, the market has shrunk slightly.
The IDC report states that due to the new crown epidemic impact, the Indian smartphone market drooped by 2% in 2020, with total sales of 149.7 million units.
Still, Xiaomi won 27% of the Indian smartphone market last year, ranking first. While the other top four companies include three Chinese brands and a non-Chinese brand Samsung, which ranked second.
JOIN XIAOMI ON TELEGRAM
Xiaomi’s mobile phone sales fell by 6% to 41 million units. The IDC report pointed out that Xiaomi’s leading sales volume is the low-priced Redmi 8, which will be replaced by the Redmi 9 series in the second half of the year.
Redmi 9
Samsung Electronics sold 29.7 million smartphones in India last year, sales fell 4%, and its market share was 20%. IDC said that Samsung’s sales mainly came from the Galaxy M series and the newly released Galaxy F series. In addition, Samsung’s online sales last year increased by 65% year-on-year, while offline sales fell by 28%.
The Chinese brand Vivo ranked third with an 18% share. Its sales surged by 12% year-on-year to 26.7 million units. Another Chinese brand Realme ranked fourth with a 13% share and sales of 19.2 million units, a 19% increase year-on-year.
Read More: Download the latest version of Mi community app [4.5.14]
According to IDC, in the second half of last year, the Indian smartphone market rebounded and is expected to usher in strong growth in 2021. Statistics show that in the fourth quarter of last year, India sold 45 million smartphones, a year-on-year increase of 21%. Among them, Samsung Electronics’ sales soared 35% in the fourth quarter and sold 7.7 million units.
On the other hand, the report predicts that the growth rate of the Indian smartphone market this year will be between 5% and 9%, and the sales momentum mainly comes from the demand for replacement of mid-end mobile phones and the relatively affordable 5G mobile phones. In addition, offline channel sales will also recover.
|Source|
