Nintendo stock soars with Switch 2 success

Nintendo’s stock hit an all-time high, climbing 7.1% in a single day, driven by the massive success of its new Switch 2 console. The company’s shares have been on a roll, gaining for five straight days, as excitement around the Switch 2 grows. Investors see Nintendo as a safe bet in a shaky global market, thanks to its strong sales.

The Switch 2, launched on June 5, sold over 3.5 million units worldwide in just four days, setting a record for Nintendo’s fastest-selling console ever. In the U.S., it broke the PlayStation 4’s launch week record by selling 1.1 million units in its first week. Popular games like Mario Kart World and The Legend of Zelda: Tears of the Kingdom have fueled demand, with stores struggling to keep up.

Nintendo’s president, Shuntaro Furukawa, even apologized for shortages due to the overwhelming response. Despite a higher price tag of $449.99, the Switch 2 has captured gamers’ hearts with its upgraded graphics and bigger screen.

Analysts predict Nintendo will sell 15 million units by March 2026, though some believe it could reach 20 million. The company’s focus on fun, family-friendly games continues to set it apart from competitors like Sony and Microsoft, whose consoles target older audiences. With the Switch 2’s strong start, Nintendo’s future looks bright, and its stock reflects that optimism.