Meta teams up with Prada for AI-powered Smart Glasses

Meta is joining forces with the famous Italian fashion brand Prada to create AI-powered smart glasses, according to a recent CNBC report. While it’s not yet clear when these stylish glasses will hit the market, this move shows Meta’s plan to expand its smart glasses technology beyond its current partner, EssilorLuxottica, a major eyewear company.

Until now, Meta has worked closely with EssilorLuxottica, which owns brands like Ray-Ban and Oakley. The Prada partnership is a big step, as Prada isn’t owned by EssilorLuxottica but has collaborated with them for years, recently renewing their eyewear deal. This suggests Meta wants to bring its high-tech glasses to more fashion-forward brands. Meta’s Ray-Ban smart glasses have already sold millions, proving people love the mix of style and technology.

Earlier this week, Meta also hinted at a new collaboration with Oakley, another EssilorLuxottica brand, showing they’re serious about growing their smart glasses lineup. The Prada smart glasses are expected to blend cutting-edge AI features with Prada’s iconic designs, making them both functional and fashionable. As Meta pushes into the luxury fashion world, it’s clear they’re aiming to make smart glasses a must-have accessory for everyone.